par Dan Noël | Avr 24, 2016 | Blog, Framework, Marketing, Marketing
Comme un individu a une personnalité qui fait qu’on l’apprécie, une entreprise a tout intérêt à développer une identité et ainsi devenir « likeable » puis « bankable ». Mais commençons par tordre le coup à plusieurs erreurs traditionnelles : Une identité n’est pas pas...| Cookie | Durée | Description |
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